With the goal of creating a truly social and inspiring visual language, studio NANA designed a bold, playful and colorful identity for the Netflix Social Media channels.

A selection of contemporary fonts and bold colors is used to support the various editorial topics, with over 20 formats ranging from service oriented to fan culture.

The fact of the content formats being shown in Netflix's branded social media environment, allows the new design to moves away from a corporate visuality and towards a more playful and agile look and feel without losing the connection to the brand.

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Creative Direction and Design: studio NANA

Client: Netflix

A selection of contemporary fonts and bold colors is used to support the various editorial topics, with over 20 formats ranging from service oriented to fan culture.